# Action Planning – Securing Major Donors workshop

- Link: https://fundraising.co.uk/2013/09/11/action-planning-securing-major-donors-workshop/
- Published: 2013-09-11T17:12:16+01:00
- Author: Howard Lake

**Are you looking to develop income from major donors?**

**This practical workshop will help you to learn the key steps to increasing your
income from major donors.**

**Overview**

This intensive and practical workshop is designed to assist those organisations 
which have yet to develop substantial major donor fundraising programmes and wish
to do so. The workshop will also benefit those organisations who have already set
up a programme, but wish to take their programme to the next level.

## Advertisement

**Core Content**

The course will use a wide range of case studies and interactive group sessions 
to look in detail at the motivations, aspirations and interests of both the established
wealthy and the large numbers of 'new rich'.

Participants will gain valuable insights into the following areas:

– planning & launching your programme

– developing strategy

– identify suitable high net worth individuals

– donor motivations

– making the ask

– and how fundraisers can tailor individual fundraising propositions which work 
to ensure that they retain donors, building commitment to ensure that the size and
frequency of gifts increase

**Who should attend**

It will benefit all those in your organisation with responsibility for identifying,
securing and retaining wealthy individuals as donors, including trustees, appeal
chairs, fundraising directors and major donor fundraisers.

**Trainer profile**

The course is led by Ondine Upton, who has 18 years' experience as a fundraiser,
trustee and grant-maker. A superb major donor fundraiser, she is adept at "making
the ask" and training others to do so.

**How to book**

The attendance fee is £145.00 including VAT and all course materials. For further
information on workshop dates and how to book please click on 'How to book'.

You can also book by email or by contacting the Events team on 020 8661 8066. 

 * **[Action Planning – Demonstrating Outcomes workshop](https://fundraising.co.uk/2013/09/11/action-planning-demonstrating-outcomes-workshop/)**(
   11 September 2013)
 * **[Arts and Business NI hosts fundraising training events](https://fundraising.co.uk/2013/09/12/arts-and-business-ni-hosts-fundraising-training-events/)**(
   12 September 2013)
 * **[First Arts Fundraising Fellows announced to receive year-long support](https://fundraising.co.uk/2013/09/12/first-arts-fundraising-fellows-announced-receive-yearlong-support/)**(
   12 September 2013)