# Givey: New business platform set to revive corporate giving

- Link: https://fundraising.co.uk/2013/09/09/givey-new-business-platform-set-revive-corporate-giving/
- Published: 2013-09-09T11:49:41+01:00
- Author: Howard Lake

A recent [report by the Directory of Social Change](http://www.growinggiving.org.uk/latest-news/what-are-companies-doing-to-support-charities)
has highlighted the shocking statistic that company giving has fallen 27% in the
UK, compared to last year. This comes just two months after research by [Give as you Live](http://www.giveasyoulive.com/)
revealed that 50% of the UK’s workforce think their employers should do more to 
support charities.  

 

Help is at hand, however, in the shape of some clever new tech from the social giving
experts at Givey. Their new [Givey for Business ](http://business.givey.com/)platform
has only been out of the development labs for a couple of months, but is already
attracting the attention of some pretty big employers in the UK, as well as a host
of diddy ones.

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At the platform’s core is a powerful matching engine – enabling employers to automatically
match any money their team give and raise for causes that they care about. This 
matching act also creates a piece of social content, showing all the people and 
brands involved in the giving moment. This gets shared in the company’s activity
stream, and across the web via social networks – building an authentic social story
about the great work being done by employers and employees to help good causes.

 

[Dave Erasmus](http://www.youtube.com/user/daveerasmus) is founder of Givey, and
also a member of the current [Parliamentary Enquiry](http://www.growinggiving.org.uk/the-inquiry)
into Giving. “There are loads of ways for companies to support good causes, but 
there’s also a critical need for innovation.”

 

“We need to make giving a social, relational activity for companies, rather than
just a transactional act. Giving should be something companies should do in collaboration
with their employees and customers – something that helps show the world they’re
one of the good guys. If this is good for business, that’s great – more of them 
will do it!”

 

[Givey for Business](http://business.givey.com/) is free to trial, with companies
then paying a variable amount for each matched donation. The platform takes no commission,
so 100% of money raised goes to the selected charities – with gift aid automatically
added for UK tax payers.

 

With the launch of the business matching platform, everyone using the main [Givey](http://www.growinggiving.org.uk/the-inquiry)
platform for fundraising are also being encouraged to ask their bosses to match 
them, so the company expects to double donations through the system in the coming
months.

 

The matching platform is also set to expand into consumer-matching, something the
team believe will really see corporate giving rocket. A trial is already underway
in the this space with fashion brand, [OnePiece](http://www.growinggiving.org.uk/the-inquiry),
but the service won’t be widely available until 2014.