# 2,000 charities to benefit from donation of 6.5 million nappies

- Link: https://fundraising.co.uk/2013/07/30/2000-charities-benefit-donation-65-million-nappies/
- Published: 2013-07-30T10:16:59+01:00
- Author: Howard Lake

Health and hygiene manufacturer Kimberly-Clark is donating 6.5 million nappies to
disadvantaged families and infants in the UK and Europe. They will be distributed
via up to 2,000 charities by In Kind Direct, one of The Prince's Charities.

The donation is equivalent to two nappies for every child aged under four in the
UK. They will be distributed to community nurseries, disability charities, family
welfare groups, hospices, refugee-support groups and other child and family charities.
They will be used in the charities' operations or to give out for free to the people
they support.

## End of line production

## Advertisement

The donation is being made because Kimberly-Clark has recently ended its production
of Huggies® nappies across most of Europe. It is focusing instead on "its stronger
markets and brands" such as Andrex®, Kleenex®, and Huggies Pull-Ups®. It therefore
decided to donate a large amount of residual stock.

Kimberly-Clark has been donating stock regularly to [In Kind Direct](http://www.inkinddirect.org)
since 1998. Since then, the company has donated £4.5 million in value of nappies,
bath tissue and other products benefiting over 3,000 charities across the UK. 

James Williams, Deputy Chief Executive, In Kind Direct said: "Our distribution model
means that we can get stock to thousands of grassroots charities working at the 
front line to help those in real need. Currently many families are struggling to
make ends meet and affording the basics can be a real challenge. This donation from
Kimberly-Clark will be hugely welcomed by charities supporting some of our most 
disadvantaged communities”.

## How to acquire donated nappies

The nappies will be distributed to charities registered with [In Kind Direct](http://www.inkinddirect.org).

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