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The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works

Remember The Extreme Diet Coke & Mentos Experiments from September 2006? That was Stephen Voltz and Fritz Grobe. Since then their videos have been watched hundreds of millions of times.

In this guide they explain the qualities of a video that will give it a chance of going :

Be True . . . Don’t fake it. Make it real.
Don’t Waste My Time . . . Get down to business right away.
Be Unforgettable . . . Show us something we’ve never seen before.
It’s All About Humanity . . . An emotional connection is the key to sharing.

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works

The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works Rating:
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Title: Viral Video Manifesto: Why Everything You Know is Wrong and <>Binding: Paperback <>Author: Stephen Voltz <>Publisher: MCGRAW-HILL Professional

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The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works 5.0 out of 5 based on 1 ratings. 3922 user reviews
Books The Viral Video Manifesto: Why Everything You Know is Wrong and How to Do What Really Works Title: Viral Video Manifesto: Why Everything You Know is Wrong and <>Binding: Paperback <>Author: Stephen Voltz <>Publisher: MCGRAW-HILL Professional £17.99 https://images-eu.ssl-images-amazon.com/images/I/51APg3rWbQL._SL160_.jpg
https://fundraising.co.uk/2013/02/02/the-viral-video-manifesto-why-everything-you-know-is-wrong-and-how-to-do-what-really-works/

Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world's first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp.

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