# Kids Company's Christmas Cracker app encourages text donations

- Link: https://fundraising.co.uk/2012/12/13/kids-company039s-christmas-cracker-app-encourages-text-donations/
- Published: 2012-12-13T11:42:21+00:00
- Author: Howard Lake

**Kids Company, the charity that offers support to vulnerable inner-city children,
has created a free Christmas Cracker app for mobile devices, offering some seasonal
fun in return for a suggested text donation.**

The iPhone (iOS) app was created by creative agency Abbott Mead Vickers BBDO, which
has worked with Kids Company for seven years. It contains digital versions of Christmas
cracker staples:

 *  a digital hat to post on photos and share
     
 *  a selection of seasonal jokes voiced by comedian duo Peter Serafinowicz and 
   Sarah Alexander
     
 *  some fun ‘toys’ to play with on your phone

The app encourages users to text a donation of £5 to the charity to help fund its
Christmas Day party which it hosts for 3,500 of London's most vulnerable children.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

“We don’t want to make people feel guilty at Christmas” says Jane Caldwell, from
Kids Company. “We just want to give our most vulnerable children the chance to enjoy
themselves too. When the average parent spends over £100 per child on presents, 
we hope that by spreading a little fun ourselves, people will be inspired to give
a little something back.”

[https://itunes.apple.com/gb/app/kidscompany-christmas-cracker/id581497263?ls=1&mt=8](https://itunes.apple.com/gb/app/kidscompany-christmas-cracker/id581497263?ls=1&mt=8)

 * **[@vineapp – you’ve got 6 seconds so make them count!](https://fundraising.co.uk/2013/01/26/vineapp-you039ve-got-6-seconds-so-make-them-count/)**(
   26 January 2013)
 * **[Blue Cross to benefit from Help-A-Dog-A-Thon Facebook app](https://fundraising.co.uk/2013/03/06/blue-cross-benefit-helpadogathon-facebook-app/)**(
   6 March 2013)
 * **[Cancer charity launches app for Daffodil Day](https://fundraising.co.uk/2014/03/11/cancer-charity-launches-app-daffodil-day/)**(
   11 March 2014)