# Zynga launches in-game donations on FarmVille and other games

- Link: https://fundraising.co.uk/2012/11/30/zynga-launches-ingame-donations-farmville-and-other-games/
- Published: 2012-11-30T09:52:40+00:00
- Author: Howard Lake

**Millions of players of popular online games FarmVille and Words With Friends will
be able to make in-game purchases this Christmas as donations to US nonprofit Toys
for Tots.**

Online games company Zynga is running its first major digital fundraising campaign
this Christmas, involving seven of its most popular games. "100 percent of the price
tag [goes] directly to Toys for Tots", the company pledged.

⌊CityVille elf toy factory⌉⌊CityVille elf toy factory⌉Zynga's 'Oh, What Fun' Christmas
giving campaign lets players buy Christmas-themed goods and power packs, take part
in themed quests or make mobile text donations.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

For example, in CityVille players can visit a toy shop where they can craft and 
wrap toys to be delivered to children, and in CastleVille they can acquire a Sparkling
Royal Tower to decorate their winter garden.

The campaign runs from 28 November to 31 December 31, 2012.

[www.zynga.com](http://www.zynga.com)

 * **[Action for Children Christmas Appeal 2012](https://fundraising.co.uk/2012/11/30/action-children-christmas-appeal-2012/)**(
   30 November 2012)
 * **[What happens to charitable giving at Christmas?](https://fundraising.co.uk/2012/12/21/what-happens-charitable-giving-christmas/)**(
   21 December 2012)
 * **[How to have a Happy Christmas](https://fundraising.co.uk/2013/03/19/how-have-happy-christmas/)**(
   19 March 2013)