# MuchLoved raises over £3 million in tribute fund donations

- Link: https://fundraising.co.uk/2012/05/24/muchloved-raises-over-3-million-tribute-fund-donations/
- Published: 2012-05-24T11:06:05+01:00
- Author: Howard Lake

**In memoriam giving site MuchLoved.com has now raised over £3 million in tribute
fund donations. The current total raised for charities stands at £3,007, 079.**

The majority of the £3 million has come from the site’s 50 Optimum partners, with
an average donation of £48.50. Optimum partners get to personalise, brand and customise
their Tribute service.

There are more than 400 other charities registered on the site. MuchLoved is run
by the MuchLoved Charitable Trust, a UK based charity working for bereaved people
worldwide.

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The service was founded by Jonathan Davies in 1998 after he suffered the deaths 
of his brother and mother. He said: “I realised that a tribute website could commemorate
a loved one in a special way as well as help with grief and this is why I founded
the MuchLoved charity tribute service”.

www.muchloved.com

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