# Crisis art exhibition to benefit from augmented reality app

- Link: https://fundraising.co.uk/2012/04/05/crisis-art-exhibition-benefit-augmented-reality-app/
- Published: 2012-04-05T09:43:00+01:00
- Author: Howard Lake

**An art exhibition in aid of Crisis featuring works by nine leading UK artists 
is to benefit from an augmented reality app. The facility will let visitors find
out more about the artist and artwork, and give them the opportunity to make a donation
via their mobile phone or device.**

The exhibition at London’s Somerset House features work from Anthony Caro, Nathan
Coley, Tracey Emin, Antony Gormley, Nika Neelova, Yinka Shonibare MBE, Bob and Roberta
Smith, Gillian Wearing and Jonathan Yeo. The artworks all deal with the themes and
issues of homelessness, such as isolation, property, security and space.

The exhibition, which runs until 22 April 2012, also features five works created
by homeless or vulnerably housed Crisis artists at Crisis Skylight centres across
the country.

## Advertisement

Visitors to the exhibition can download the free [Aurasma](http://www.aurasma.com)
Lite app, point their smartphone or tablet at the artwork, and see it come alive
with information, such as an interview with the artist.

For example, embedded in Tracey Emin’s work is a short video of the artist talking
about her inspiration and the exhibition. The Jonathan Leo artwork reveals an interview
with both him and the people who sat for the painting on display.

The app, available from the [iTunes app Store](http://itunes.apple.com/gb/app/aurasma-lite/id432526396?mt=8),
also offers a prominent invitation to click to donate to Crisis. Double clicking
takes the user through to the Crisis website where the donation takes place.

Leslie Morphy, Chief Executive of Crisis, said: “It is incredibly exciting for us
to have so many world-renowned contemporary artists creating and donating work for
the Crisis Commission… We’re really pleased to have Aurasma bring an entirely new
dimension to the exhibition. We hope it can help provide a timely boost to donations
and awareness of homelessness issues as we continue to work to transform people’s
lives across the UK.”

All of the artworks will be sold by auction at Christie’s on 3 May with all proceeds
going to Crisis. The cost of commissioning the artwork was met by sponsor GlaxoSmithKline.

www.crisis.org.uk

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