# Fundraising app for Maggie's designed to boost team motivation

- Link: https://fundraising.co.uk/2012/03/07/fundraising-app-maggie039s-designed-boost-team-motivation/
- Published: 2012-03-07T13:56:49+00:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/maggies_goteamgo_web_app.jpg)

‘Software artisans’ EdgeCase have developed a web app for Maggie’s Cancer Caring
Centres which is designed to tackle the problem of motivating a team of volunteer
fundraisers and to boost the amount the team raises.

The **Go Team Go** app enables participants in [Maggie’s Monster Bike and Hike 2012](http://monster.maggiescentres.org),
the 24-hour Highland challenge, to track their progress, motivate themselves and
the people sponsoring them share through social media, and to promote the charity.

Each year around 1,000 people take part to raise funds for [Maggie’s Centres](http://maggiescentres.org).
Peter Aitken of EdgeCase had taken part in 2011 with a team of five friends, but
noticed that “there was no easy way to track progress and successfully motivate 
our team. We needed a tool to aid this process and Go Team Go was the solution.”

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[EdgeCase](http://edgecase.com), which specialises in rapid sustainable development
of mobile and web applications, sets a certain amount of time aside for developers
to pursue their own projects. Aitken decided to create an app to boost the impact
of Maggie’s Centres’ fundraising events.

Users of the app sign up to Go Team Go, enter their team names and link up to their
JustGiving page. The dashboard details each individual’s training schedule for the
week. Email alerts remind each team member of their training targets and remind 
an individual if they haven’t logged their details for that week. These features
should help the individual and the team to achieve their goals and raise more money
for the charity.

The app also has the option to share each teammate’s progress on social networking
sites such as Twitter and Facebook, which helps to raise awareness of the cause.
This function could prove useful for participants who are uncomfortable with asking
friends and family directly for sponsorship money.

Aitken added: “No one likes asking people for sponsorship money but by sharing progress
and involving those who are not actually taking part, you build support for your
challenge and make sponsors feel part of the team. This makes it easier to collect
the funds. I’m sure Bike and Hike participants will love it and use it to raise 
even more money for Maggie’s.”

George Bushell, Events Manager at Maggie’s, welcomed the app, saying:”“We are really
excited about the new app and we think it’s a really positive tool to aid our work.
We believe it will really support our Monster fundraisers and we look forward to
hearing the feedback from its users.”

http://goteamgo.org

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