# BBC Children in Need raises £26 million on the night

- Link: https://fundraising.co.uk/2011/11/20/bbc-children-need-raises-26m-night/
- Published: 2011-11-20T10:10:05+00:00
- Author: Howard Lake

BBC Children in Need’s fundraising appeal raised over £26,332,334 on Friday night,
a record amount for the event and more than £8 million more than the £18,098,199
raised on the 2010 telethon. The final appeal total is often nearly double the amount
raised on the night.

Sir Terry Wogan, who hosted the programme, announced the total at the end of the
seven-hour event, saying “Thank you to the British people in these tough times to
come up with that kind of money on behalf of Britain’s children.” This was the 32nd
annual BBC Children in Need telethon appeal.

The event featured band One Direction with their single ‘What Makes You Beautiful’,
TV presenter Matt Baker who had cycled a rickshaw from Edinburgh to London in the
week running up to the event, TV newsreaders dancing (including Angela Rippon, the
original dancing TV newsreader), Lord Alan Sugar, JLS, Gok Wan, the Eastenders cast
and the case of The Wizard of Oz.

## Advertisement

Newly launched social currency [Blue Dot](http://www.bluedotworld.com) also partnered
with the appeal, offering exclusive content from stars performing backstage at the
Children in Need Rocks Manchester concert. Viewers could access this content by 
cashing in blue dots, which they earn by donating or volunteering.

BBC Radio 2’s audience contributed £2,032,642 and Matt Baker’s Rickshaw Challenge
raised £1,263,272. The audience in Wales raised £1,389,923, another record sum.

The appeal got off to a good start: by 8pm the total stood at £4,364,411, rising
to £15,274,911 at 10pm, and setting a new on-the-night record by midnight at £22,207,844
with two hours still to go.

www.bbc.co.uk/pudsey