# Clothes Aid launches celebrity online auction to boost clothing donations

- Link: https://fundraising.co.uk/2011/10/23/clothes-aid-launches-celebrity-online-auction-boost-clothing-donations/
- Published: 2011-10-23T08:01:01+01:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/clothesaid_wardrobe.jpg)

![](https://www.fundraising.co.uk/files/images/news/clothesaid_wardrobe_0.jpg)

Charity clothing collection company Clothes Aid tomorrow starts an online auction
inviting people to bid not their money but their unwanted clothes to win celebrities’
fashion items. The first item will be Peaches Geldof’s linen dress, size 6-8, and
a new item will appear on the website every Monday for the next four weeks.

Celebrities who have donated clothes include Charlotte Church for the Noah’s Ark
Appeal; Jeff Banks, who has donated an original, cult Clothes Show television programme
puffer jacket for the NSPCC; Laura Hamilton, Dancing on Ice and Nickolodeon presenter
for Make-A-Wish, and Peaches Geldof, who has also donated on behalf of the NSPCC.

Members of the public are being asked to outbid each other by pledging no longer
wanted items of clothing. The person who donates the most items of clothing will
win the celebrity fashion piece for their own wardrobes, and the clothes will then
be sold by Clothes Aid to raise much-needed funds for the chosen charity.

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Paul Amadi, Director of Fundraising at the NSPCC, said: “This celebrity charity 
auction is a great way of getting people involved in clothing collections. The funds
raised by members of the public who donate their unwanted clothes are invaluable
to the NSPCC’s work. Our partnership with Clothes Aid has already made over £1.9
million, which will help the NSPCC to continue to support and protect vulnerable
children in the UK.”

Make A Wish has raised £600,000 since partnering with Clothes Aid in 2007.

Clothes Aid was started in 1996 and is the largest commercial clothing collection
company in the UK. It is a social business: its profits are sent to the charity 
partners it works with or are reinvested in the business for further growth.

www.clothesaid.co.uk/specialcollections/celebrity-auction

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