# Apple users donate higher average amounts, says Razoo.com

- Link: https://fundraising.co.uk/2011/10/13/apple-users-donate-higher-average-amounts-says-razoocom/
- Published: 2011-10-13T12:34:35+01:00
- Author: Howard Lake

According to US online fundraising site razoo.com, “Apple Users Are More Generous
than PC and Android Users”. This apparent generosity applies across machine (Mac
vs PC), browser (Apple’s Safari vs Microsoft Internet Explorer), and mobile device(
Apple iPad and iPhone v Google Android or Blackberry).

The conclusions are based on its analysis of donations received on its site. Razoo
analysed more than 2 million visits and more than 130,000 individual donations totalling
$15,983,806.

The average donation by a Mac user was $126.40 (£80.99) and by a Windows PC user
$117.87 (£75.53).

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The average donations by Web browser also showed Apple users at the top:

• Safari $134.77

• Internet Explorer $122.11

• Chrome $113.00

• Firefox $111.34

Users of both Apple’s main mobile devices also topped the table:

Average donation value by mobile device:

• iPad $168.67

• iPhone $102.80

• Android $91.42

• Blackberry $24

• Windows $18.75

Razoo has published its findings in an infographic which is currently attracting
attention. Handily they have published it in US dollars and UK pounds.

There are some gaps in the analysis: the operation system question looks at just
Windows and Apple, both of the adding up to 100%. There is no mention, for example,
of Linux users.

Why should Apple users appear to donate more no matter which product they are using?
It is possible, given Apple’s premium pricing, that they are mostly better off than
PC or Android users. On the other hand, they may have less disposable income having
bought an Apple product. Razoo pondered this, also suggesting “is it that maybe 
the devices themselves influence how much someone gives?”

The figures apply only to Razoo’s users, so we shall have to see if they are matched
by other online fundraising platforms such as JustGiving or Virgin Money Giving 
in the UK.

### In £

[[

Source: [assets-social.razoo.com](http://assets-social.razoo.com/wp-content/uploads/2011/10/Razoo-IG-UK-web.jpg)
via [Howard](http://pinterest.com/howardlake) on [Pinterest](http://pinterest.com)

### In $

[[

Source: [mashable.com](http://mashable.com/2011/10/12/apple-users-donate) via [Howard](http://pinterest.com/howardlake)
on [Pinterest](http://pinterest.com)

www.razoo.com

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