# Corporate fundraising tip No 1: Don't propose cheesecake if all you have to offer is crumble

- Link: https://fundraising.co.uk/2011/07/22/corporate-fundraising-tip-no-1-don039t-propose-cheesecake-if-all-you-have-offer-crumble/
- Published: 2011-07-22T17:06:39+01:00
- Author: John Thompson

Inspired by many disappointing purchases, umpteen instances of terrible customer
service plus a plethora of generally weird and/or wonderful occurrences, I thought
it would be cathartic for me, and hopefully useful for some others, if I incorporated
such instances into a series of witty and easy-to-remember corporate fundraising
tips.

So, here we go:

**Tip 1**: Don’t propose cheesecake if all you have to offer is crumble, as an over-
egged pudding really takes the biscuit.

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[Find the rest on my LinkedIn post](http://uk.linkedin.com/pub/john-thompson/0/898/a5).

 * **[Hang on to your hangers and benefit UNICEF, says M&S](https://fundraising.co.uk/2011/07/28/hang-your-hangers-and-benefit-unicef-says-mamps/)**(
   28 July 2011)
 * **[Apple launches matched giving programme](https://fundraising.co.uk/2011/09/12/apple-launches-matched-giving-programme/)**(
   12 September 2011)
 * **[Law firm donates unclaimed balances to four charities](https://fundraising.co.uk/2011/09/13/law-firm-donates-unclaimed-balances-four-charities/)**(
   13 September 2011)