# How to fundraise (admittedly for yourself) on Slideshare

- Link: https://fundraising.co.uk/2011/04/01/how-fundraise-admittedly-yourself-slideshare/
- Published: 2011-04-01T08:54:55+01:00
- Author: Howard Lake

**Congratulations to @jessedee on Slideshare. He created a slidedeck that featured
an appeal for funding with a very clear promotional benefit for the donor. And it
worked.**

A popular user of Slideshare, [@jessedee](http://www.slideshare.net/jessedee) asked
his followers there and on Twitter whether they would contribute towards the cost
of his visit to SXSW (South by South West, the popular five day interactive festival
in Austin, Texas).

He realised he needed to offer something in return, so he decided to offer what 
he does best – create and share slideshow reports from each day of the festival 
so others could pick up lessons, and acknowledge donors on these, on the assumption
that they would be widely read, blogged about and embedded on other websites.

## Advertisement

His target was $2,275. He asked for it in different amounts – $20, $100 or $500,
and he added that $5 was acceptable too.

[His slidedeck](http://www.slideshare.net/jessedee/the-worlds-greatest-opportunity)
is, in my view, a very good example of a fundraising appeal, akin almost to a direct
marketing pack. He sets out the problem, how the reader can overcome it, and what
the benefit will be to them. During the process he demonstrates his credentials 
and has a track record in producing respected and popular slidedecks on Slideshare.

He makes the ask more than once. And he manages to do all this in a quirky, humorous
style. And he ends with a BIG thank you.

Does this slidedeck inspire you? Have you written one for your charity that is a
fundraising ask?

_[The slideshare at http://www.slideshare.net/jessedee/the-worlds-greatest-opportunity
is no longer available publicly]_

And hats off to [Sylwia Presley](http://www.slideshare.net/nfpvoice), my colleague
at NFPvoice, who spotted this and made a donation. Her gift has been visible to 
the 13,609 people who have viewed this slidedeck.

 * **[Best use of events](https://fundraising.co.uk/2011/04/28/best-use-events/)**(
   28 April 2011)
 * **[Going, going, gone……](https://fundraising.co.uk/2011/06/10/going-going-gone/)**(
   10 June 2011)
 * **[Savvy shopping: stats from Give As You Live](https://fundraising.co.uk/2011/07/04/savvy-shopping-stats-give-you-live/)**(
   4 July 2011)