# InstaGiv’s widget combines SMS, video and social media for cancer charity

- Link: https://fundraising.co.uk/2011/03/25/instagiv039s-widget-combines-sms-video-and-social-media-cancer-charity/
- Published: 2011-03-25T10:49:11+00:00
- Author: Howard Lake

**The Northern Ireland Cancer Fund for Children (NICFC) in partnership with the 
Belfast Telegraph is using a widget developed by mobile fundraising provider InstaGiv
to raise funds using a combination of mobile text giving, video and social media.**

[InstaGiv](http://www.instagiv.com) Managing Director Michael Carlin describes the
new widget as a movable and sharable mini-application. “It can be shared anywhere,
anytime” he said, “via websites, blogs or social media platforms. It is also fully
functional on the Facebook news feed thus giving direct access to the 20 million
Facebook users in the UK. That means that a charity can exploit the power of video
and have its message quickly spread to a potentially huge audience”.

Supporters can share the widget bearing the charity’s message with their friends
and contacts, and they can make text donations by entering their mobile phone numbers
via the widget’s donation function.

## Advertisement

_[Video at http://www.instagiv.com/campaigns/core\_widget.php?profileId=115 no longer
available]._

[The Belfast Telegraph](http://www.belfasttelegraph.co.uk) is featuring the widget
for [NICFC](http://www.nicfc.com) for a month on its website.

 * **[ClearCourse acquires Instagiv](https://fundraising.co.uk/2019/05/17/clearcourse-acquires-instagiv/)(
   17 May 2019)**

 * **[Charity text fundraising training day](https://fundraising.co.uk/2011/03/31/charity-text-fundraising-training-day/)**(
   31 March 2011)
 * **[Orange and T-Mobile urged to move to 100% for text donations](https://fundraising.co.uk/2011/04/14/orange-and-tmobile-urged-move-100-text-donations/)**(
   14 April 2011)
 * **[Vir2 welcomes 100% payouts on text donations from Orange & T-Mobile](https://fundraising.co.uk/2011/04/17/vir2-welcomes-100-payouts-text-donations-orange-amp-tmobile/)**(
   17 April 2011)