# Data Discoveries to host next best practice marketing forum for charities

- Link: https://fundraising.co.uk/2011/01/19/data-discoveries-host-next-best-practice-marketing-forum-charities/
- Published: 2011-01-19T09:50:22+00:00
- Author: Howard Lake

Data management specialist Data Discoveries is to host its second best practice 
marketing forum for charities and non-profit organisations, following the successful
launch in Glasgow a few months ago. The second forum will take place at the Radisson
Blu Hotel in Edinburgh on Thursday 10 February between 5pm and 7pm.

Data Discoveries has worked with many public sector, blue chip and charitable organisations
over the last 15 years.

With an intimate knowledge of how to improve direct mail response with effective
database management, Data Discoveries wanted to share their knowledge with this 
free forum for charities and non-profit organisations.

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At this forum, attendees will hear from database expert Vicky Mudge. Vicky is a 
database expert, currently working in the finance sector for CapQuest. Vicky’s experience
spans the commercial sector and has worked with a prominent cancer charity. She 
will share examples of getting the best results for campaigns through data insights
and cost-benefit arguments. This will include a question and answer session where
attendees can ask Vicky specific questions.

Future topics for the best practice forum will include marketing industry experts
sharing their insights on issues like social media, crisis management and efficient
media buying.

Ken Naismith, Managing Director of Data Discoveries said:

“The first best practice forum in November was a great success. There is clearly
an appetite amongst charities and non-profit organisations for this type of event.
We are delighted to offer this free event which allows attendees to share their 
experiences with others, whilst gaining valuable expertise from our guest speakers.”

### Notes for editors

The quarterly best practice forum is free for any charity or non-profit organisations
wishing to attend. If you work for a charitable organisation and are interested 
in attending, please contact Nicola Smith, Marketing Manager at Data Discoveries
on 0131 555 1100 or ns****@*************es.com.

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