# Donor2Deed to use Google Earth and Maps to connect donors with projects

- Link: https://fundraising.co.uk/2010/08/09/donor2deed-use-google-earth-and-maps-connect-donors-projects/
- Published: 2010-08-09T14:03:45+01:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/olivia_cosgrove.jpg)

Donor2Deed is a new digital service that uses Google Earth and Maps technology to
help charities connect even more effectively with their supporters by giving donors
a better sense of the impact of their donation on projects.

Donors can explore projects around the world, view the latest field updates, images,
text and video content, and then make an online donation, even choosing which budget
line to donate to. They stay connected to projects via email, social networks and
mobile, receiving project updates direct from the field.

Founder and CEO of Donor2Deed, Olivia Cosgrove, has spent 10 years working in the
international voluntary sector for organisations working in Rwanda, Southern Africa,
Haiti and south Asia.

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“Developing the Donor2Deed platform has given me a unique perspective from both ‘
sides of the fence’”, she said, “as a donor wanting to see the impact that I am 
making; and on the ground – maximising the use of funds in an emergency, making 
a difference to people’s lives.

“For example, in Kosovo I led a shelter team that became the number one shelter 
team to respond to the emergency in 1999 after the war. We were the only team to
complete its target of 700 homes prior to the Balkan winter setting in. One of the
reasons we achieved this was because the public gave generously . This allowed us
to get out and buy wood ahead of other agencies: we could respond quicker as we 
did not have to wait for large international donors to sign contracts that covered
the cost of wood.

“The impact of their donations was immense and I had no way to communicate that 
to them. Imagine how they would have felt if I could have told them the real difference
that they made”.

Cosgrove says that Donor2Deed “integrates with charity donor content management 
systems allowing them to gather donor details and connect with them further”.

The [Dublin Simon Community](http://www.dubsimon.ie/d2d ) was one of the first to
use Donor2Deed and recovered 75% of its investment in three weeks, raising over 
€2,750 in their first week (December 2009). The most popular donation over six months
was €250 for a mattress, and they secured two donations over €1,000 .They told Donor2Deed:

Donor2Deed is also in use by The Salvation Army International Emergency Services
Department, and has been purchased by some US nonprofits.

Donor2Deed includes a suite of supporting tools including Report2Donor™ and CashTrail
®, financial tools that help charities report their projects’ progress to institutional
and individual donors and manage their budgets and expenditure.

www.donor2deed.com

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