# iHobo – Depaul Trust's iPhone app

- Link: https://fundraising.co.uk/2010/06/29/ihobo-depaul-trust039s-iphone-app/
- Published: 2010-06-29T08:12:38+01:00
- Author: Howard Lake

**iHobo is “the world’s first live action charity iPhone app”, according to [DePaul Trust](http://www.depauluk.org/supportus/donate).**

Like a Tamagotchi, [iHobo](http://www.ihobo.org) lives on your phone for three days
and you have to ‘look after him’. “Ignore him and his life spirals out of control”.

At the end of what Depaul hope will be an illuminating three days, you are encouraged
to donate to the charity – either £1, £3 or £10.

## Advertisement

Depaul say that this is the first iPhone app to use real-life footage of a fictional
homeless person rather than CGI, and one of the first to use Apple’s ‘push alert’
technology.

You can [download the free app from iTunes](http://itunes.apple.com/gb/app/ihobo/id364005732?mt=8#).

## ⏎ WATCH: iHobo

 * **[Winners of Blackbaud digital fundraising awards announced](https://fundraising.co.uk/2012/10/10/winners-blackbaud-digital-fundraising-awards-announced/)(
   10 October 2012)**
 * **[Dogs’ Trust’s iMutt app reviewed](https://fundraising.co.uk/2012/12/04/dogs-trust039s-imutt-app-reviewed/)(
   4 December 2012)**
 * **[Depaul UK auctions a place in the iPhone 6 queue in London](https://fundraising.co.uk/2014/09/21/depaul-uk-auctions-place-iphone-6-queue-london/)(
   21 September 2014)**

## Comments

### By: HowardLake

- Link: https://fundraising.co.uk/2010/06/29/ihobo-depaul-trust039s-iphone-app/#comment-4238
- Published: 2022-06-23T10:18:24+01:00

12 years on and the app doesn’t look quite so attractive to some:

[https://twitter.com/DavidBurgessFR/status/1539935969964658688](https://twitter.com/DavidBurgessFR/status/1539935969964658688)