# Double first for CLIC Sargent

- Link: https://fundraising.co.uk/2010/06/21/double-first-clic-sargent/
- Published: 2010-06-21T08:37:18+01:00
- Author: Howard Lake

In June CLIC Sargent will mail out its first solus raffle pack to a cold audience.
Created by Tangible, who have been working with the charity since 2006, it will 
go to 55,000 cold lists and also 54,500 supporters. 4,000 books of raffle tickets
will also be distributed via CLIC Sargent shops and regional community fundraisers.

It was in 2006 that CLIC Sargent last produced a mail pack that incorporated a raffle.
That pack achieved a 16.38% response rate with a 2.81 ROI. And in 2008 when Tangible
benchmarked performance they found that charities who run raffle campaigns maintain
strong response rates and average gifts amounts. There is also evidence to suggest
that raffle players will leave a legacy to a charity.

This year’s CLIC Sargent Midsummer Raffle gives supporters the chance to win great
prizes – a new Kia Picanto or £5000 is the first prize – while helping young people
with cancer and their families.

## Advertisement

Notes for editors

Current clients include:

Age UK, Christian Aid, CLIC Sargent, Diabetes UK, Kidney Research UK, Oxfam, The
Royal British Legion, Salvation Army, Save the Children Fund, Shelter, Irish Cancer
Society

Recent awards:

Data Strategy Awards, Cream award, DMA award, IOF award.

Contact:

Paul Handley (pa**********@*********uk.com) 01242 258700

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