# UNICEF UK chosen as first charity partner for Creative Tap Award

- Link: https://fundraising.co.uk/2010/06/14/unicef-uk-chosen-first-charity-partner-creative-tap-award/
- Published: 2010-06-14T14:15:16+01:00
- Author: Howard Lake

Children’s charity UNICEF UK has been selected as the first charity partner to benefit
from a new creative digital award scheme, the Creative Tap.

The Creative Tap Award, established by digital charity specialists Baigent Digital,
invites design students to design a concept in response to a digital brief set by
a chosen charity. The winning entry is given back to the charity for possible implementation,
benefiting both the charity and the student who is awarded an internship with Baigent
Digital.

As the chosen charity for Creative Tap 2010, UNICEF UK will have an involvement 
in writing the brief, contributing to the judging panel and ultimately, receiving
the winning creative concept for their use.

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Steven Ramsay, Creative Director of Baigent Digital and one of the judges of the
award scheme, said: “We’re really excited that UNICEF UK has become Creative Tap’s
charity partner this year. This is unique not just for students but for the charity
sector in showcasing new creative innovation. This can only benefit and push the
boundaries for the charity partner of Creative Tap and set the benchmark for digital
design in the third sector as a whole.”

www.baigent.net

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