# Fair Votes Now campaign generates £15,000 online in 5 hours

- Link: https://fundraising.co.uk/2010/05/10/fair-votes-now-campaign-generates-15000-online-5-hours/
- Published: 2010-05-10T09:25:04+01:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/38degrees_fairvotesnow_20100509.
jpg)

![](https://www.fundraising.co.uk/files/images/news/38degrees_fairvotesnow_20100509_0.
jpg)

Campaigning organisation 38 Degrees has raised over £15,000 online in five hours
after it asked members and the public to help it pay for full-page adverts in today’s
national newspapers to support its Fair Votes Now campaign.

The campaign aims to influence Liberal Democrat party leaders as they choose whether
to accept proposals to partner with the Conservatives following the Hung Parliament
result of last week’s General Election.

The 38 Degrees team had a very short deadline. They knew yesterday that senior Liberal
Democrats would meet today at lunchtime to consider the proposal, with all its implications
for the likelihood of introducing a fairer voting system for the UK like proportional
representation. The appeal had to succeed in a matter of hours, if they were to 
meet the deadline for designing and booking ad space in today’s newspapers.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

The appeal was straightforward: “We need to concentrate Lib Dem minds and prove 
how much we care”, 38 Degrees told supporters. “Let’s put big adverts in national
newspapers on Monday morning, with a simple message: “Nick Clegg – Don’t sell out
on PR. Fair Votes Now!””

The campaign started yesterday morning with an email appeal to its supporters and
messages on Facebook and Twitter:

Donate for newspaper ads tomorrow – “Nick Clegg don’t sell out – Fair Votes Now!”
[http://bit.ly/anCeaj](http://bit.ly/anCeaj) [#ukelection](http://search.twitter.com/search?q=%23ukelection)
[Sun May 09 12:49:53 ](http://twitter.com/38_degrees/status/13665712611) via web
[](http://twitter.com/38_degrees)**[38 Degrees](http://twitter.com/38_degrees)**

38_degrees

It then reported on progress via Twitter:

£500 raised in 5 minutes – “Nick Clegg, don’t sell out – Fair Votes Now!” [http://bit.ly/anCeaj](http://bit.ly/anCeaj)
[#dontdoitnick](http://search.twitter.com/search?q=%23dontdoitnick) [#ukelection](http://search.twitter.com/search?q=%23ukelection)
[Sun May 09 12:57:32 ](http://twitter.com/38_degrees/status/13666026290) via web
[](http://twitter.com/38_degrees)**[38 Degrees](http://twitter.com/38_degrees)**

38_degrees

£1300 raised in 10 minutes – “Nick Clegg, don’t sell out – Fair Votes Now!” [http://bit.ly/anCeaj](http://bit.ly/anCeaj)
[#dontdoitnick](http://search.twitter.com/search?q=%23dontdoitnick) [#ukelection](http://search.twitter.com/search?q=%23ukelection)
[Sun May 09 13:08:33 ](http://twitter.com/38_degrees/status/13666504493) via web
[](http://twitter.com/38_degrees)**[38 Degrees](http://twitter.com/38_degrees)**

38_degrees

7k raised so far – 5k more and we’re in the Times full page tomorrow. [http://bit.ly/anCeaj](http://bit.ly/anCeaj)
[#dontdoitnick](http://search.twitter.com/search?q=%23dontdoitnick) [#ukelection](http://search.twitter.com/search?q=%23ukelection)
[Sun May 09 14:06:44 ](http://twitter.com/38_degrees/status/13669138345) via web
[](http://twitter.com/38_degrees)**[38 Degrees](http://twitter.com/38_degrees)**

38_degrees

before announcing they had hit their target:

Thankyou, we’ve hit our £15K target! It’s too late to buy more print ads for tomorrow
morning now, but we can buy online ads in the morning[Sun May 09 17:16:53 ](http://twitter.com/38_degrees/status/13678415054)
via web[](http://twitter.com/38_degrees)**[38 Degrees](http://twitter.com/38_degrees)**

38_degrees

The current total on Monday morning stands at £19,211 from 1,229 people.

38degrees have used the money to buy [one full-page advert in The Guardian and a quarter page one in The Times](http://blog.38degrees.org.uk/2010/05/10/thank-you-fair-votes-now-ads).

https://secure.38degrees.org.uk/page/contribute/PR

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