# Sightsavers' alternative gift catalogue wins business award

- Link: https://fundraising.co.uk/2010/04/20/sightsavers039-alternative-gift-catalogue-wins-business-award/
- Published: 2010-04-20T12:56:53+01:00
- Author: Howard Lake

**International development charity Sightsavers has won an award in the Charity/
Good Cause-Related category at this year’s ECMOD Awards for Business Excellence.**

The awards, presented last week by Sky News anchor Dermot Murnaghan, recognise innovation
and flair in the catalogue and multi-channel sector. Sightsavers was awarded for
the creativity and fundraising effectiveness of its Gift of Sight Christmas catalogue.

The catalogue offers a range of gifts which raise funds to support the charity’s
projects in eye care, education and the rehabilitation of people who are blind and
visually impaired in developing countries.

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“At a time when the recession was having an impact on charity income, the catalogue
delivered a significant increase in sales compared to the previous year,” said Sightsavers’
Marketing & Innovations Executive Helen Slater.

www.sightsavers.org