# Ploink! to launch online social giving site

- Link: https://fundraising.co.uk/2009/10/22/ploink-launch-online-social-giving-site/
- Published: 2009-10-22T08:44:43+01:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/ploink.jpg)

Next month sees the launch of Ploink!, an online social donation site which aims
to offer “a bit of a cross with… Facebook, Twitter and the traditional collection
box”.

Ploink!’s founders say that it will allow the donor to choose which charity they
wish to support, how much they wish to give, and how often. In return they get to
follow their chosen charities’ activities online and those of their friends.

After setting up their Ploink! account, donors can choose to donate anything from
1 penny to £2 per charity. This focus on small change explains the company’s use
of piggy bank imagery.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

Registered users can also nominate a ‘charity of the month’ which all of their Ploink!
community will be able to see and in turn vote for.

Ploink! does not charge a set up or monthly fee but does collect 10% from the total
donations received each month. The site also handles Gift Aid collection and reporting
on donations.

www.ploink.co.uk

 * **[LocalCause seeks 140 charities to test its local charities portal](https://fundraising.co.uk/2009/11/03/localcause-seeks-140-charities-test-its-local-charities-portal/)**(
   3 November 2009)
 * **[Wikipedia appeal raises $430,000 in one day](https://fundraising.co.uk/2009/12/19/wikipedia-appeal-raises-430000-one-day/)**(
   19 December 2009)
 * **[Social Media ROI: Socialnomics](https://fundraising.co.uk/2010/01/05/social-media-roi-socialnomics/)**(
   5 January 2010)