# Great new in-video interactive functionality now available for YouTube Non-profit Partners

- Link: https://fundraising.co.uk/2009/09/11/great-new-invideo-interactive-functionality-now-available-youtube-nonprofit-partners/
- Published: 2009-09-11T05:16:20+01:00
- Author: Bryan Miller

Back in March I wrote about the launch of YouTube’s ‘Call to Action’ feature enabling
UK and US organisations in its Non-profit Partners Programme to place overlay ads
linking direct to their own websites from their YouTube videos for free – basically
turning YouTube videos into simple interactive video ads. While this feature was
good, it was also somewhat restricted – as the Call to Action link could only be
placed in a banner at the bottom of the video, and if the video was embedded outside
YouTube then the feature didn’t work at all.

 

The great news is that YouTube has just announced a much improved form of in-video
interactivity and it will now work when your YouTube videos are embedded in any 
site – your own website, a supporter’s blog or Facebook profile, wherever…

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[Click here to read on…](http://givinginadigitalworld.wordpress.com/2009/09/11/great-new-in-video-interactive-functionality-now-available-for-youtube-non-profit-partners/)

 

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