# Latest Hype Cycle report – is Twitter on the slide or headed for enlightenment?

- Link: https://fundraising.co.uk/2009/08/12/latest-hype-cycle-report-twitter-slide-or-headed-enlightenment/
- Published: 2009-08-12T19:31:12+01:00
- Author: Bryan Miller

Back in May last year I wrote about the ‘Hype Cycle’ devised by technology research
company Gartner to illustrate the adoption, maturity, and business application of
specific technologies, and I specifically considered where on the cycle various 
online fundraising initiatives lay.

 

So with the release of the the 2009 Hype Cycle Report, I was interested to compare
where things are now compared to where they were last year – and there are certainly
some interesting shifts from the perspective of the digital fundraiser.

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[Click here to read on…](http://givinginadigitalworld.org/2009/08/12/latest-hype-cycle-report-is-twitter-on-the-slide-or-headed-for-enlightenment/)

 

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