# Lucre to build on Pushing the Envelope campaign

- Link: https://fundraising.co.uk/2009/07/30/lucre-build-pushing-envelope-campaign/
- Published: 2009-07-30T12:13:00+01:00
- Author: Howard Lake

[⌊Pitney Bowes Pushing The Envelope - by Helen Craig⌉⌊Pitney Bowes Pushing The Envelope-
by Helen Craig⌉[

 

Global postage industry supplier Pitney Bowes has appointed PR and event management
company Lucre to work on its annual Pushing the Envelope campaign in aid of the 
National Literacy Trust.

 

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

The campaign involves inviting celebrities to design an envelope, which are then
auctioned online to raise funds for the charity.

 

Lucre has been tasked with building on the success of previous years as the campaign
enters its sixth year. This year’s theme is “The Words That Mean Most to You” which
will be reflected in the art.

 

www.lucre.co.uk

 

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