# Fundraising Standards Board appoints TurnerPR

- Link: https://fundraising.co.uk/2009/07/13/fundraising-standards-board-appoints-turnerpr/
- Published: 2009-07-13T15:05:15+01:00
- Author: Howard Lake

**The Fundraising Standards Board (FRSB) has appointed TurnerPR, the specialist 
PR and communications agency for the fundraising sector, to implement and deliver
the PR programme for the UK’s self-regulatory body for fundraising. **

The agency will work to raise the profile of the FRSB amongst both the sector and
charity supporter audiences.

Together with the marketing campaign, led by Marketing Manager Samantha Wilson, 
the PR strategy aims to increase membership and build public awareness of the self-
regulatory scheme for fundraising. Key objectives include building public confidence
in fundraising and ensuring clarity about the role of the FRSB amongst all core 
stakeholder groups.

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Alistair McLean, Chief Executive of the Fundraising Standards Board, said: “We are
very pleased to be working with Turner PR. They have great credentials in the charity
sector and, as we enter a new stage of our growth, I am confident that they can 
help us raise our profile both within and outside of the sector. I am thrilled by
a number of new initiatives that they have already proposed for the coming year.”

TurnerPR Managing Director Jenny Turner said: “Self-regulation in fundraising is
a rapidly growing movement and one that we are committed to. During the current 
economic crisis, anything we can do to help build donors’ confidence in charities
is a must; we will be working closely with the FRSB to enhance its profile and its
positioning as a positive and supportive force within the charity sector.”

The FRSB account will be managed by Associate Director Lucinda Frostick, alongside
other [TurnerPR](http://www.turnerpr.co.uk) clients, including global capacity builder
and organiser of the annual International Fundraising Congress, The Resource Alliance,
and telephone fundraising specialists, Relationship Marketing.

 * **[FRSB upholds no bags complaint against Clothes Aid & NSPCC](https://fundraising.co.uk/2016/08/04/frsb-upholds-no-bags-complaint-clothes-aid-nspcc/)(
   4 August 2016)**