# Zoological Society of London chooses Blackbaud

- Link: https://fundraising.co.uk/2009/05/29/zoological-society-london-chooses-blackbaud/
- Published: 2009-05-29T13:50:11+01:00
- Author: Howard Lake

The Zoological Society of London (ZSL), which runs London and Whipsnade Zoos, has
selected Blackbaud products The Patron Edge®, The Patron Edge® Online and Blackbaud
® NetCommunity™ to help improve its supporter relations and business processes.

 

The Patron Edge and Patron Edge Online will allow ZSL to manage its own online ticket
sales, with no per-ticket or transaction fee, and to streamline its in-house processes.
With Blackbaud NetCommunity, ZSL will adopt an online strategy to improve communications
with supporters.

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Christopher Goodhart, European managing director at Blackbaud’s Arts and Cultural
Division, said: “This leading organisation needed an integrated solution that could
enhance its online capabilities and handle a variety of complex processes, including
fundraising, ticketing, and Gift Aid implementation. Zoological Society of London
can now streamline its workflow by using one integrated solution and can take a 
constituent-focused approach to help build long-term relationships with its visitors
and donors.”

 

Blackbaud works with over 1,500 arts and cultural

organisations worldwide.

 

www.blackbaud.co.uk/solutions/cultural/bbe_cultural.aspx

 

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