# World Vision hires Porter Novelli

- Link: https://fundraising.co.uk/2009/03/25/world-vision-hires-porter-novelli/
- Published: 2009-03-25T20:58:19+00:00
- Author: Howard Lake

International humanitarian agency World Vision has hired Porter Novelli to provide
PR support in the UK.

The charity, which works to tackle child poverty in 100 countries, has brought in
Porter Novelli on a new brief, which brings together its fundraising and advocacy/
campaigning activities in the UK for the first time.

[Porter Novelli](http://www.porternovelli.com) starts work at the beginning of April.
The company’s UK Associate Director, Helen Ross, said: “Our work will be media relations
driven with a strong digital strategy to raise awareness of World Vision’s great
work with a special emphasis on child sponsorship”.

## Advertisement

World Vision UK continues to work with agency Kazoo Communications on youth projects
such as the recent highly successful 24-hour famine featuring celebrities such as
Fearne Cotton, Liz McClarnon, Georgia Groome and Eleanor Tomlinson.

www.worldvision.org.uk

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