# Modelling industry service seeks 12 charity beneficiaries

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/
- Published: 2009-01-08T15:58:52+00:00
- Author: Howard Lake

**Independent UK modelling advice service Albamodel.info is inviting applications
from UK charities to benefit from its Glamour Girl of the Year event and profits
of the 2010 UK Glamour Girl of the Year Calendar.**

Last year the organisation’s first fundraising event raised £1,025 for the Round
Table Children’s Wish charity. This year the competition will be much larger and
run primarily online for six months, and there will be the calendar.

Founder of albamodel.info Katie Froud stated that in 2009 Charities are struggling
to find funds so rather that support just one charitable cause this competition 
will raise funds for 12, one for each month of the calendar.

## Advertisement

Froud is a former model and her legs appeared in the famous Pretty Polly Nylons 
advert.

The resulting calendar will be a glossy Hollywood Icons Style, and will be sold 
by amazon.co.uk from October 2009.

The deadline for applications from charities is 14 March 2009. Contact en*****@******************
ar.org.

> [ยืนหนึ่งด้านเกมเดิมพัน คาสิโนออนไลน์ สร้างรายได้ด้วยการเล่นเกม](https://albamodel.info/)

 * **[Oarsome Challenge](https://fundraising.co.uk/2009/01/12/oarsome-challenge/)**(
   12 January 2009)
 * **[Online balloon races offer fundraising alternative to balloon releases](https://fundraising.co.uk/2009/01/21/online-balloon-races-offer-fundraising-alternative-balloon-releases/)**(
   21 January 2009)
 * **[Quarriers launches Ten Minute Tea Break campaign](https://fundraising.co.uk/2009/01/27/quarriers-launches-ten-minute-tea-break-campaign/)**(
   27 January 2009)

## Comments

### By: Conor Byrne

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3462
- Published: 2009-01-08T17:27:47+00:00

wonder what the public reaction to this one will be! A good idea? Im not so sure

### By: admin

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3463
- Published: 2009-01-09T14:28:31+00:00

Thanks Conor. Yes, I’ve received one complaint so far, saying that the “event is
disgusting and a shameless attempt to legitimise the so-called ‘glamour’ industry,
which damages women, girls and men”.

For the record, UK Fundraising features fundraising news and sources of fundraising
that are, as far as we can tell, legal under UK law. Coverage on the site of an 
organisation, their product/service, views or funding, does not of course imply 
our endorsement of them.

I’m well aware that some charities will baulk at seeking funding from some sources.
We publish the details and leave it up to charity staff to consider whether they
are appropriate for their organisation.

People who object to certain types of funding are welcome to contact the funder 
directly and/or to debate them on this site, providing their comments remain professional.

### By: clairetogether

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3464
- Published: 2009-01-09T14:30:00+00:00

I have made a complaint directly to Alba Models about this initiative and thought
the response may be of interest to others (please note I wrote to them in a personal
capacity and my views do not necessarily represent those of my employer):

Dear Madam / Sir,

This event is disgusting and a shameless attempt to legitimise the so-called ‘glamour’
industry, which damages women, girls and men. Your organisation has no place in 
the charity world, nor in society as a whole.

Sincerely,
 Claire Haslam

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Dear Madam,

As you have not supplied any other contact details we respond by e-mail with regard
to your complaint.

We are sorry if you are offended , however, it is a shame that you have made an 
assumption about both the competition and the calendar without actually knowing 
the facts.

The competition is a fun event for all ladies aged over 18\.

UK glamour girl of the Year – a competition designed to knock the stereotype on 
the head and show any woman over 18 can be glamorous, of any size, status or shape.

The Calendar will be a Hollywood Icon celebration – and a celebration of the true
sense of the word GLAMOUR – English dictionary below for your information. Not about
the glamour industry.

glamour
 (US also glamor)  also glam·or n.  An air of compelling charm, romance,
and excitement, especially when delusively alluring.  Archaic. A magic spell; enchantment.•
noun an attractive and exciting quality.  — ORIGIN originally in the sense enchantment,
magic.

Please note that Hollywood pin up stars during and after the war were considered
risqué for the time even fully clothed and in swimwear/lingerie – such poses in 
this classic style will not be offensive to those who see or purchase the calendar.

Yours faithfully

Katie Froud
 albamodel.info

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Dear Ms Froud,

Many thanks for your prompt response. If this initiative does not find its roots
in patriarchy and female objectification, perhaps you might supply me with details
of opportunities for men to take part, and the rationale behind using a digitised,
silhoutted image of a nude woman in your promotional materials? You certainly cannot
be unaware of the identification of this manner of imagery with the sex industry.
Allowing women who diverge slightly from the male-prescribed stereotype of feminine
beauty to take part in such initiatives does not empower anyone, it simply extends
the reach and influence of patriarchy and its standards.

With regard to your qualification that the event is ‘fun’, I would strongly suggest
that that is no justification for action in its own right. I don’t doubt that paedophiles
have fun when they abuse children, and thieves have fun when they steal a car and
go for a joyride. That they have fun doing so does not make their activity acceptable.

I do not anticipate being able to change your views on this issue, so I will leave
it there in the hopes that you will reflect on the harm you are doing by buying 
into the damaging assumption that women can and should be glamorous. I highly recomment
a book by Germaine Greer on this issue: [http://www.amazon.co.uk/Whole-Woman-Germaine-Greer/dp/1862300577](http://www.amazon.co.uk/Whole-Woman-Germaine-Greer/dp/1862300577)

Sincerely,
 Claire Haslam

### By: admin

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3465
- Published: 2009-01-09T14:30:00+00:00

In response to the complaint, I&#8217;ve been asked to share a clarification from the event/calendar organiser: &#8220;UK glamour girl of the Year is a competition designed to knock the stereotype on the head and show any woman over 18 can be glamorous, of any size, status or shape. &#8220;The Calendar will be a Hollywood Icon celebration &#8211; and a celebration of the true sense of the word GLAMOUR &#8211; English dictionary below for your information : glamour (US also glamor) also glam·orous n. • An air of compelling charm, romance, and excitement, especially when delusively alluring. Archaic. A magic spell; enchantment. • an attractive and exciting quality. — ORIGIN originally in the sense enchantment, magic.&#8221;

### By: Conor Byrne

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3466
- Published: 2009-01-14T11:23:45+00:00

Sorry but you’ve just got to love a dictionary definition being used!! Howard you
are right to post all the stories you do…its really informative this site is great.

### By: admin

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3467
- Published: 2009-01-14T11:35:36+00:00

_–noun_
 **2\.** an expression of thanks

 Howard

### By: johnthompson

- Link: https://fundraising.co.uk/2009/01/08/modelling-industry-service-seeks-12-charity-beneficiaries/#comment-3468
- Published: 2009-01-16T14:26:19+00:00

To add to this debate, Sarah Brown, the PM’s wife, will be hosting a charity fundraiser
at this year’s London Fashion Week. The show will include a cat walk featuring top
models from the past 25 years.

[http://www.dailymail.co.uk/tvshowbiz/article-1104780/In-fashion–PMs-wife-Sarah-Brown-host-glamorous-bash.html](http://www.dailymail.co.uk/tvshowbiz/article-1104780/In-fashion--PMs-wife-Sarah-Brown-host-glamorous-bash.html)

Funds will be raised for White Ribbon Alliance, of which Sarah is Patron. Last year
the charity also benefited from Fashion for Relief, hosted by Naomi Campbell.
