# Legacy promotion campaign to be launched in Northern Ireland

- Link: https://fundraising.co.uk/2009/01/02/legacy-promotion-campaign-be-launched-northern-ireland/
- Published: 2009-01-02T10:47:36+00:00
- Author: Howard Lake

Charities in Northern Ireland may soon be embarking on a joint legacy promotion 
campaign according to the Northern Ireland Council for Voluntary Action.

Charities present at a recent meeting at NICVA considered the latest research on
charitable giving from wills, presented by Leeann Brady from NICVA, which provided
evidence there was capacity to increase opportunities for the public to give in 
this way.

Other joint legacy promotion initiatives were also discussed at the meeting, namely
Remember a Charity and Legacy Promotion Ireland. Paul Collins from Legacy Promotion
Ireland presented on the work of the Irish consortia of charities.

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After considering the merits of both UK and Irish initiatives, the Northern Ireland
charities felt a local approach may produce better results.

The meeting had very strong representation from charities in Northern Ireland interested
in developing legacy giving. It was agreed that a working group be established and
this group will meet in January to consider options and plan for future legacy promotion
work considering: how to inform the public; improve capacity for legacy fundraising
in charities and; how to better engage with will-making legal professionals.

The working group will seek to consider what a small consortia of Northern Ireland
charities can achieve and the resource implications for such work.

For more information or to register interest in Northern Ireland legacy promotion
work contact Neil Irwin at NICVA on 028 9087 7777 or email: ne********@***va.org

Legacy giving is estimated to raise £1.5billion annually across the UK.

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