# Public urged to buy charity Christmas cards

- Link: https://fundraising.co.uk/2008/11/11/public-urged-buy-charity-christmas-cards/
- Published: 2008-11-11T15:31:22+00:00
- Author: Howard Lake

A group of charities and The Greeting Card Association have urged the UK public 
to buy charity Christmas cards this year and help raise an estimated £50 million
for charity.

According to the Greeting Card Association, the sale of greeting cards is the biggest
source of income for charities at Christmas: more funds are raised by the sale of
these cards than by any other individual product.

However, they are concerned that reports that some charities receive little from
the sale of their Christmas cards will put off the public from buying any charity
cards.

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Sheila Morgan, Trading Manager at the British Heart Foundation, explained why they
and charities throughout the UK are uniting to safeguard this method of fundraising.

“It’s vital that the public understands how important charity cards are to charities
this Christmas. They are a major source of revenue for charities and a great way
for us to raise our profile in shops across the country.

“Cumulatively the amounts and the benefits are enormous; we estimate Christmas cards
are worth £50 million for charities each year in the UK. We want to reassure the
public that however they choose to buy a charity card; whether it’s from a charity
catalogue or shop, from a high street retailer or from a temporary card shop such
as Cards for Good Causes, it’s still the best way to send Christmas greetings, keep
in touch with family and friends and a great way to raise money for all of the charities
involved. So please continue to support us in this way!”

www.greetingcardassociation.org.uk

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