# Deafness charities suffering from lack of awareness and funding

- Link: https://fundraising.co.uk/2008/11/05/deafness-charities-suffering-lack-awareness-and-funding/
- Published: 2008-11-05T15:58:12+00:00
- Author: Howard Lake

Less than £2 per capita funding for deafness research

Research published today by the AMRC (Association of Medical Research Charities)
shows a worrying lack of awareness of the work of medical research charities. A 
survey of more than 2,000 British adults has revealed huge gaps in knowledge about
medical research charities, even though these now top the list of charitable causes
to which we give money.

Deafness and deafness-related conditions affect one in seven of the UK population,
a staggering 9 million people, yet the charity Deafness Research UK estimates that
less than £2 per person affected is spent on medical research into deafness each
year – less than the cost of a pint of beer!

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Vivienne Michael, Chief Executive of Deafness Research UK, said: “The survey reveals
a worrying lack of public awareness about the extent to which medical research and
better health care in this country relies on the research charities. It is of particular
concern to Deafness Research UK because, despite the fact that 9 million people 
suffer hearing loss or a related condition, the funding for deafness research is
woefully inadequate.

“According to Charities Aid Foundation (CAF) figures, deafness is one of the least
supported causes in the UK; we urgently need to alert people to the devastating 
impact of deafness, the potential that exists to find medical cures and the fact
that this relies enormously on public support.”

Over half the respondents to the AMRC’s survey had donated to a medical research
charity at some point, almost half said they would be more likely to give if they
knew a charity funded medical research and nearly two thirds said they are interested
in medical research. However, fewer than half could remember the last medical research
story they had read or heard about and, when asked to name three medical research
charities, the second most frequent mention (17% of those polled) was Cancer Research
Campaign, a charity that has not existed under that name for over six years.

The poll also gave a picture of those most (and least) likely to donate. Londoners
were significantly the least likely to support medical research whilst the top supporters
were likely to be female; aged 15-34yrs; married; living in Scotland.

Vivienne Michael added: “It seems from the research that northerners are more generous
when donating to medical research charities, with Scottish women being the most 
generous of all. We still have a lot of work to do to get our message across, not
only in London and the home counties where lack of support is most apparent, but
across the entire country.”

For further information on deafness and deafness-related conditions, call freephone
0808 808 2222 or visit Deafness Research UK’s website at

www.deafnessresearch.org.uk

ENDS

**About Deafness Research UK**

Deafness Research UK is the country’s only charity dedicated to finding new cures,
treatments and technologies for deaf, hard of hearing and other hearing impaired
people.

The charity supports high quality medical research into the prevention, diagnosis
and treatment of all forms of hearing impairment including tinnitus.

The Deafness Research UK Information Service provides free information and advice
based on the latest scientific evidence and informed by leading experts. The Information
Service can be contacted on Freephone 0808 808 2222

For more information on research into deafness, tinnitus and other hearing conditions,
log on to the website at www.deafnessresearch.org.uk where you can access a wide
range of information.

Alternatively you can e-mail Deafness Research UK at in**@******************rg.uk

One in seven people in the UK – almost nine million people – suffer hearing loss.

Deafness Research UK was founded in 1985 by Lord (Jack) and Lady Ashley of Stoke.

In January 2008, Action for Tinnitus Research (ATR) was linked with Deafness Research
UK under a uniting direction order under section 96(6) of the Charities Act 1993.

**Press enquiries**

Jon Gardner, BeyondPR. Direct line 0114 275 6996. e-mail: jo*********@*********co.
uk

Ref: DRUK0095 – AMRC research findings Nov 2008

www.deafnessresearch.org.uk

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