# Chickens and eggs

- Link: https://fundraising.co.uk/2008/09/25/chickens-and-eggs/
- Published: 2008-09-25T14:36:55+01:00
- Author: Howard Lake

It’s funny how often fundraising requires as much internal education as external
asking for funds. I’ve recently started working at [The King’s Fund](http://www.kingsfund.org.uk),
the health think tank that does, and the charity is new to the fundraising concept.

So, it’s time to start at the beginning and integrate a fundraising planning process.
That’s were the fun starts – with discussions like, “How do I budget for this project,
when I don’t know how much money can come in and by when?”, or “Tell me what you
can raise, and I’ll tell you what I want.”

My take is always that fundraising as a process is a solution to a problem. The 
charity wants to do something for its beneficiaries that will cost £x. It only has
£y to do it, so fundraising is one of the solutions to bridge the gap.

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If only it was as straight-forward as that in practice.

 [⌊Did I just lay that?⌉](http://www.flickr.com/photos/valeriebb/2120922089)

 * **[Scope reduces senior management team to cut costs](https://fundraising.co.uk/2008/10/03/scope-reduces-senior-management-team-cut-costs/)**(
   3 October 2008)
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   21 October 2008)
 * **[Sir John Tusa appointed as Chair of Clore Leadership Programme](https://fundraising.co.uk/2008/10/30/sir-john-tusa-appointed-chair-clore-leadership-programme/)**(
   30 October 2008)