# BT Yahoo! searches to benefit ChildLine

- Link: https://fundraising.co.uk/2008/09/02/bt-yahoo-searches-benefit-childline/
- Published: 2008-09-02T10:12:09+01:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/Childline_nightservice_1220396788.
jpg)

BT is to donate 5% of the revenue generated from searches on sponsored links at 
BT Yahoo! to ChildLine to support the expansion of its night service.

BT has been a supporter of ChildLine since the charity was established almost 22
years ago. It expects to to donate at least £100,000 plus VAT to ChildLine as a 
result of this initiative.

John Petter, managing director, BT Retail Consumer said of the initiative: “This
ground-breaking partnership between BT Yahoo! and ChildLine will enable our customers
to raise funds while they search online for their summer holiday or compare insurance
deals”.

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The new partnership follows research from BT that reveals the number of Internet
users spending more than 10 hours per week has nearly trebled in 10 years from 10%
in 1998 to 29% in 2008. BT’s 21st Century Life Index Report, carried out by Ipsos
MORI, also revealed that The number of internet users visiting over 20 websites 
a week has also more than doubled in 10 years (from 8% to 19%).

http://uk.docs.yahoo.com/btyahoo/childline