# Online fundraising and the Hype Cycle

- Link: https://fundraising.co.uk/2008/05/28/online-fundraising-and-hype-cycle/
- Published: 2008-05-28T18:52:59+01:00
- Author: Bryan Miller

The other day I got chatting with a colleague about the ‘Hype Cycle’, used by technology
consultancy Gartner to illustrate the adoption of technologies, and it started me
thinking about just where different aspects of online fundraising are on the Hype
Cycle.

[Read on at Giving in a Digital World…](http://givinginadigitalworld.wordpress.com/2008/05/26/online-fundraising-and-the-hype-cycle/)

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

 * **[Online fundraising tips and tricks](https://fundraising.co.uk/2008/05/28/online-fundraising-tips-and-tricks/)**(
   28 May 2008)
 * **[Interesting times for civil society in China](https://fundraising.co.uk/2008/06/06/interesting-times-civil-society-china/)**(
   6 June 2008)
 * **[Generational Fundraising – How it is developing](https://fundraising.co.uk/2008/06/09/generational-fundraising-how-it-developing/)**(
   9 June 2008)