# Roy Castle charity to fundraise with online bingo

- Link: https://fundraising.co.uk/2008/02/29/roy-castle-charity-fundraise-online-bingo/
- Published: 2008-02-29T12:33:44+00:00
- Author: Howard Lake

**The Roy Castle Lung Cancer Foundation has partnered with charity bingo website
BigHeartBingo.co.uk to raise funds.**

According to iGamingBusiness in December 2007, there were 160,000 registered online
bingo players in the UK, with considerable growth following the recent change in
the Gambling Act that permits properly licensed Internet bingo to be legally promoted
and advertised in the UK. According to other [research](http://www.unluckyforsome.co.uk),
Internet bingo is attracting younger, trendier players and 90% of online players
are now under the age of 50.

Around £1 billion is spent each year in licensed bingo halls and a similar amount
in social clubs across the country.

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BigHeartBingo gives half of its net revenue to charity partners.

The site was set up by Jeremy Collis, former Managing Director of Littlewoods Lotteries.
He explained: “Bingo is really a type of lottery but with more fun so lends itself
perfectly to charity fundraising.

“The change in the gambling law has created an explosion in marketing activity for
Internet bingo and the game is growing rapidly as a consequence. There is no reason
why bingo could not be of comparable magnitude to the National Lottery in a few 
years’ time and we intend that a part of it will generate substantial funds for 
UK charities”.

www.bigheartbingo.co.uk

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