# Cause for Concern: Results-Oriented Cause Marketing

- Link: https://fundraising.co.uk/2008/01/18/cause-concern-resultsoriented-cause-marketing/
- Published: 2008-01-18T16:05:32+00:00
- Author: Howard Lake

* **[Cause Marketing for Nonprofits: Partner for Purpose, Passion, and Profits (AFP Fund Development Series): Partner for Purpose,](https://fundraising.co.uk/2008/01/18/cause-marketing-nonprofits-partner-purpose-passion-and-profits-afp-fund-develo/)**(
   18 January 2008)
 * **[Cause Marketing: Build Your Image and Bottom Line Through Socially Responsible Partnerships, Programmes and Events](https://fundraising.co.uk/2008/01/18/cause-marketing-build-your-image-and-bottom-line-through-socially-responsible/)**(
   18 January 2008)
 * **[IEG Legal Guide to Cause Marketing](https://fundraising.co.uk/2008/01/18/ieg-legal-guide-cause-marketing/)**(
   18 January 2008)