# Jeans for Genes goes for Google Maps mashup to support its annual fundraising appeal

- Link: https://fundraising.co.uk/2007/09/16/jeans-genes-goes-google-maps-mashup-support-its-annual-fundraising-appeal/
- Published: 2007-09-16T08:40:20+01:00
- Author: Howard Lake

**Jeans for Genes, who organise the annual fundraising day when you get to wear 
your jeans at work or school in exchange for a donation in support of [seven of the UK’s medical charities](http://www.jeansforgenes.com/about/charities),
has unveiled a Google Maps mashup at the site [denimisethenation.com](http://www.denimisethenation.com)
to show who across the country is taking part.**

For anyone new to the term, a ‘mashup’ is a hybrid web application that combines
data and/or functionality from more than one source. The Google Maps API is one 
of the most popular mashup interfaces, as it enables data from any source (so long
as it has a geographic reference) to be displayed as an interactive map.

## In your patch

In the case of [Jeans for Genes](http://www.jeansforgenes.com/), as well as adding
your location – shown by a denim patch – you can also leave a comment saying what
you’ll be doing. The site can be searched by city, postcode, organisation or name
to see who else is getting involved and there are plenty of clear links to the main
fundraising site. Overall, it’s a really effective way to illustrate the breadth
of the campaign and make individuals participating really feel that they’re part
of something on a national scale.

## Advertisement

Other UK nonprofit organisations using a Google Maps mashup include the [NSPCC](https://fundraising.co.uk/tag/nspcc/)
with its [Be the Full Stop](http://www.bethefullstop.com) site and [The Museum of London](http://www.museumoflondon.org.uk/English)
with [Map my London](http://www.mapmylondon.com).

While in the US, Lucy Bernholtz reports [on her Philanthropy 2173 blog](http://philanthropy.blogspot.com/2007/07/mashups-for-change.html)
that there is also a [Guidestar](http://www.guidestar.org) Google Maps mashup and
another from volunteering organisation [VolunteerMatch](http://www.volunteermatch.org/opportunities/disaster_relief.jsp)
showing locations of opportunities to volunteer.

Anyone know of any other nonprofit mashups? Let me know and I’ll add them to the
list.

 * **[In need of online fundraising inspiration?](https://fundraising.co.uk/2007/09/20/need-online-fundraising-inspiration/)**(
   20 September 2007)
 * **[Latest Facebook fundraising app comes from GlobalGiving](https://fundraising.co.uk/2007/09/23/latest-facebook-fundraising-app-comes-globalgiving/)**(
   23 September 2007)
 * **[Who’s got the power?](https://fundraising.co.uk/2007/09/23/who039s-got-power/)**(
   23 September 2007)