# The lost art of saying thank you no. 2

- Link: https://fundraising.co.uk/2007/08/06/lost-art-saying-thank-you-no-2/
- Published: 2007-08-06T08:31:41+01:00
- Author: Howard Lake

**For a number of reasons, I have been watching it with interest the recent emergency
appeals for victims of the flooding in middle England.**

Partly this has been self interest, the railway bridge in my village was washed 
away and the cricket pavilion went with it, while my brother lost his car in the
floods and has only just got it back.

We also worked with WRVS on their Emergency Appeal as their Emergency Services are
required by law to support the Police and Fire services at every major incident 
from car crashes to floods to terrorism.

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 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

After a week of running press adverts and mailing their warm donor file, they had
received a fantastic response – way beyond expectations, and were delighted.

However, it did not stop there. As you may know from previous posts they have set
consistently high standards of supporter care and as well as the usual thank you
letters and calls, this weekend they ran lovely “Thank You” press ads in the publications
that had worked really well for them.

See the [Telegraph Advert](https://www.fundraising.co.uk/uploads/2007/08/thank-you-telegraph-aw.pdf)

This is another example of doing that little bit extra to ensure they take every
opportunity to stand out from the competition.

 * **[Threads of a trusted fundraising tool](https://fundraising.co.uk/2011/08/31/threads-trusted-fundraising-tool/)**(
   31 August 2011)
 * **[Thank you Send A Cow for your thank you campaign](https://fundraising.co.uk/2012/01/06/thank-you-send-cow-your-thank-you-campaign/)**(
   6 January 2012)
 * **[Pell & Bales says thank you to outstanding fundraisers](https://fundraising.co.uk/2012/01/11/pell-amp-bales-says-thank-you-outstanding-fundraisers/)**(
   11 January 2012)
