# Hitwise UK announces top websites and brands for 2006

- Link: https://fundraising.co.uk/2007/04/08/hitwise-uk-announces-top-websites-and-brands-2006/
- Published: 2007-04-08T23:00:00+01:00
- Author: Howard Lake

Online competitive intelligence service Hitwise UK has announced the most successful
UK websites in 50 key selected industries for 2006 in its Online Performance Awards.
Oxfam came top of the humanitarian sector.
Hitwise UK calculated the winners based
on the market share of visits a website has received throughout 2006.

The winners of the Community – Humanitarian sector were:

1 www.oxfam.org.uk

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

2 www.raceforlifesponsorme.org

3 www.nspcc.org.uk

4 england.shelter.org.uk

5 www.sportrelief.com

6 www.togscalendar.org

7 www.oxfamunwrapped.com

8 www.redcross.org.uk

9 www.christian-aid.org.uk

10 www.unicef.org.uk

Perhaps the most surprising entry was that of togscalendar.org, which must surely
rank as one of the less professionally designed charity sites. But, given it promoted
Terry Wogan’s TOGS Calendar in aid of BBC Children in Need, its success is more 
understandable.

Perhaps not surprisingly no charity brand featured in the top 10 brands searched
for online during 2006. The winners were:

1 ebay

2 bebo

3 argos

4 amazon

5 easyjet

6 bbc

7 autotrader

8 tesco

9 ebay uk

10 cbbc

Still, charities that secured charity of the year partnerships with the above organisations
should have benefited from their success, provided this partnership was promoted
sufficiently on the companies’ websites.

 * **[Best face-to-face campaign](https://fundraising.co.uk/2007/04/10/best-facetoface-campaign/)**(
   10 April 2007)
 * **[Charity Win Queen's Award for Enterprise](https://fundraising.co.uk/2007/04/20/charity-win-queen039s-award-enterprise/)**(
   20 April 2007)
 * **[2007 International ePhilanthropy Awards open for nominations](https://fundraising.co.uk/2007/04/22/2007-international-ephilanthropy-awards-open-nominations/)**(
   22 April 2007)