# New online sponsorship package offers charities 50% of adspend as unrestricted income

- Link: https://fundraising.co.uk/2007/02/15/new-online-sponsorship-package-offers-charities-50-adspend-unrestricted-income/
- Published: 2007-02-15T11:25:23+00:00
- Author: Howard Lake

Everyclick.com, the search engine that helps charities, has created a unique sponsorship
package designed to strengthen the link between companies and the charities they
support. It gives charities access to unrestricted income and information about 
their supporters, while online advertisers are offered the chance to promote their
brand and enhance their CSR credentials.

The new package has three levels of sponsorship option. In each case, the advertiser
can designate which charity will receive 50% of the adspend. Sponsorship is offered
over the entire site, on a search category or on a seasonal campaign basis. Each
sponsorship package comes with the added bonus of a data capture option. The charity
donation element of the adspend can be used to incentivise everyclick users to register
for information or special offers and this data can then be shared with the charity
or the company.

Everyclick.com is reported to be one of the fastest growing search engines and one
of the busiest charity websites in the UK. The site currently delivers over 6 million
page impressions each month and has over 850,000 unique visitors and 41, 000 registered
users.

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Polly Gowers, CEO of everyclick.com said Everyclick.com was designed to create a
new, sustainable and free source of income for charities. Our new sponsorship package
fulfills that brief. It gives charities access to unrestricted income and information
about their supporters and companies a unique platform to enhance their brand.â€

-ends-

For further press information, please contact: Emma Walton, Email: em**@********
ck.com

Tel: +44 (0)1608 653 024. Images and all press releases are available for download
at http://www.everyclick.com/uk/myeveryclick/press-resources

www.everyclick.com Notes to Editors:

How much can Everyclick.com raise for charity?

On average each search on Everyclick.com generates around 1 pence for the designated
charity or school.

An average user does 40 searches per month – this means that:

A charity with 100 supporters can generate an estimated £480 per annum.

A charity with 1000 supporters can generate an estimated £4,800 per annum.

A charity with 10,000 supporters can generate an estimated £48,000 per annum.

• Everyclick.com is a search engine that has been purpose built to automatically
donate 50% of its revenue to charity every month.

• The site is free to join and free to use.

• Through a groundbreaking agreement with Charities Aid Foundation (CAF) everyclick.
com offers users the ability to support any of the 170, 000 UK charities. The site
has delivered more than 19 million searches.

• Most people don’t realise that every time they search the web, they’re generating
cash. Everyclick.com has been set up to make sure some of this money benefits charity.

• It behaves just like any other search engine, providing full search results powered
by Ask, images, news feeds and special features such as Amazon product listings.

• The money is allocated by intelligent software and is distributed to charities
every month by CAF.

• Companies such as The London Stock Exchange, Cadbury Schweppes and Axa Fund Managers
have started to adopt Everyclick as part of their ongoing CSR (Corporate Social 
Responsibility) programs.

• Everyclick.com was launched in June 2005 by Polly Gowers (ex-international sports
woman) and Julia Felton (ex-teacher).

• In 2006 Everyclick.com was a finalist in the following business awards; The Telegraph-
Jaeger LeCoultre Business Personality of the Year, HSBC Start-Up Awards, British
Business Awards (two categories) and The Net Imperative Digital Awards – Hottest
New Start Up.

 * **[ACT Logo](https://fundraising.co.uk/2007/02/16/act-logo/)** (16 February 2007)
 * **[Addenbrooke's charity adopts new name](https://fundraising.co.uk/2007/02/16/addenbrooke039s-charity-adopts-new-name/)**(
   16 February 2007)
 * **[ACT Webshop](https://fundraising.co.uk/2007/02/16/act-webshop/)** (16 February
   2007)
