# Whatnoise.org use online games to raise funds

- Link: https://fundraising.co.uk/2007/02/14/whatnoiseorg-use-online-games-raise-funds/
- Published: 2007-02-14T19:22:33+00:00
- Author: Howard Lake

[Whatnoise.org](http://www.whatnoise.org) have developed a very unusual online fundraising
website which employs a series of experimental games before delivering the visitor
to the online donation page.

Visitors are encouraged to play the word and sound games, which can get quite tricky
and demand considerable attention. There’s a link giving you an option to give up,
which you have to click at some point, so difficult are the games. You’re then presented
with the ask, and a donate button. Move your cursor to the donate link though and
the white background and all other content on the page is blacked out to reveal 
the white ‘donate’ text on a black page.

It’s a compelling introduction to the difficulties faced by children with hearing
difficulties. The games are designed to demonstrate some of the difficulties these
children face, making the ask all the more effective.

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The site was designed by Kinetic Singapore.

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