# Sainsbury's launches Active Kids '07 to benefit schools, guiding and Scout groups

- Link: https://fundraising.co.uk/2007/02/12/sainsbury039s-launches-active-kids-03907-benefit-schools-guiding-and-scout-groups/
- Published: 2007-02-12T00:00:00+00:00
- Author: Howard Lake

**Supermarket Sainsbury’s has launched this year’s Active Kids campaign, the initiative
which encourages customers to donate vouchers to a school, guiding or Scout group
to help them buy activity and exercise equipment or experiences such as sports coaching
for their children.**

Sainsbury’s first launched Active Kids in 2005.

Since then over 26,000 schools have benefited from a share of £34 million worth 
of Active Kids equipment and experiences, all designed to increase physical activity
among school children.

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Customers receive on Active Kids voucher for every £10 they spend in Sainsbury’s
stores, Sainbury’s online grocery site, or at Sainsbury’s petrol stations. An additional
Active Kids voucher will be earned for every £10 spent on fresh fruit and vegetables
and/or products featuring the healthy apple symbol.

The vouchers can be earned from 7 February to 29 May 2007.

If your school, guiding or Scout troop has not signed up to benefit from the vouchers
you can do so online.

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