# Charity uses Web 2.0 style and content in web manager recruitment advert

- Link: https://fundraising.co.uk/2006/12/15/charity-uses-web-20-style-and-content-web-manager-recruitment-advert/
- Published: 2006-12-15T16:34:34+00:00
- Author: Howard Lake

Breast Cancer Care have created a striking recruitment advert for the position of
Web Content Manager. Using the content and style of Web 2.0 sites, including tags,
buzz cloud, social bookmarks, the advert is a clever and amusing attempt to appeal
to exactly the right kind of candidate.

![Breast Cancer Care advert](https://www.fundraising.co.uk/files/u11/breastcancercare_web20_job_advert.
jpg "Breast Cancer Care advert")

## Advertisement

Clearly Breast Cancer Care is looking for someone who understands Web 2.0 and the
new, more interactive possibilities of websites. No other charity has created anything
like this before that I have seen.

 * **[First non-American chair for CFRE](https://fundraising.co.uk/2006/12/22/first-nonamerican-chair-cfre/)**(
   22 December 2006)
 * **[Former US Red Cross Online Fundraising Manager joins NPAdvisors.com](https://fundraising.co.uk/2006/12/23/former-us-red-cross-online-fundraising-manager-joins-npadvisorscom/)**(
   23 December 2006)
 * **[RSPB tribute to former President Magnus Magnusson](https://fundraising.co.uk/2007/01/08/rspb-tribute-former-president-magnus-magnusson/)**(
   8 January 2007)