# New Blue Peter appeal launched

- Link: https://fundraising.co.uk/2006/12/02/new-blue-peter-appeal-launched/
- Published: 2006-12-02T00:00:00+00:00
- Author: Howard Lake

The Blue Peter Shoe Biz Appeal has been launched with Unicef as the recipient charity
for 2006/07 – and has already garnered over 25,000 pairs of shoes.

Viewers can take secondhand shoes to ‘Shoe Biz’ collection points around the country
and they will then be recycled and converted into cash for the appeal which will
help Unicef’s ‘Children’s Corner’s initiative in Malawi.

A new service will help people find their nearest drop-off point. Postcode Anywhere
enables people to type their postcode into a box on the website and it will then
tell them where their nearest collection points are.

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Postcode Anywhere also provides services to charities to help them iminmise costs
and use donations to the full through cutting-edge technology. It can, for example,
enable capture of addresses from a postcode or part address, ensuring donor details
are accurate and that Gift Aid confirmations are delivered to the right person. 
It also has the ability to plot donors on a map to show where campaigns have been
particularly successful.

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