# Guardian launches Christmas appeal

- Link: https://fundraising.co.uk/2006/12/02/guardian-launches-christmas-appeal/
- Published: 2006-12-02T00:00:00+00:00
- Author: Howard Lake

**The Guardian has today launched its Christmas appeal to encourage readers to donate
to international development charity Practical Action and eight mental health projects
in the UK.**

The six-week campaign will include considerable editorial support from The Guardian,
with journalists visiting and reporting on the eight UK projects and stories from
Practical Action’s projects in Kenya, Bangladesh, Peru and Sri Lanka.

The UK projects were selected with the help of donor advisory service New Philanthropy
Capital.

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The appeal includes a call to give regular monthly gifts.

Last year’s Guardian appeal raised £636,804 including Gift Aid. Over the next five
years readers have pledged to give more than £1.5 million.

 * **[Bmycharity goes one better than simple Christmas e-card](https://fundraising.co.uk/2006/12/12/bmycharity-goes-one-better-simple-christmas-ecard/)**(
   12 December 2006)
 * **[Guardian's Christmas 2006 appeal raises £320,000](https://fundraising.co.uk/2007/01/17/guardian039s-christmas-2006-appeal-raises-320000/)**(
   17 January 2007)
 * **[Telegraph's Christmas appeal raises over £1 million](https://fundraising.co.uk/2007/03/14/telegraph039s-christmas-appeal-raises-over-1-million/)**(
   14 March 2007)