# George Foreman swaps boxing gloves for oven gloves to launch a knockout fundraising partnership

- Link: https://fundraising.co.uk/2006/10/23/george-foreman-swaps-boxing-gloves-oven-gloves-launch-knockout-fundraising-partnership/
- Published: 2006-10-23T13:08:21+01:00
- Author: Howard Lake

~Heavy Weight Celebrates UK’s Grilling Anniversary with a Fundraising Partnership
with British Heart Foundation~

The legendary George Foreman was in London this month to celebrate the 10 year anniversary
of his lean, mean, fat-reducing grilling machine. To mark the success, George Foreman
was busily promoting his new three year fundraising with the British Heart Foundation(
BHF).

George Foreman has teamed up with the nation’s heart charity with the aim of raising
at least £300,000 for pioneering research that saves and improves the lives of vulnerable
adults and children. To celebrate the fundraising knockout, the partnership was 
launched in sizzling style last Friday (October 20th) as George demonstrated some
of his favourite, healthy meals in Trafalgar Square on his grill. The recipes were
taken from his healthy recipe book, included free with selected George Foreman grills.

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In order to help reach the £300,000 target for the BHF, George Foreman is encouraging
the UK public to get involved in his Recipes from the Heart Campaign. The premise
of the campaign is to share healthy food tips on www.georgeforemangrills.co.uk by
submitting a favourite healthy grill recipe, alongside a voluntary donation to the
BHF.

In return, George Foreman and the BHF will select their favourite healthy recipes
each month with the winners receiving a variety of prizes, including the George 
Foreman Easy-Clean, Removable plates grill and £1,000 for the overall winner.

The campaign will help raise vital funds for the BHF, so it can continue its research
into the causes of, and treatments for, heart disease.

Douglas Rouse, Head of Corporate Partnerships at the British Heart Foundation said:
It’s fantastic that George Foreman is helping us raise this phenomenal amount. The
money raised through this fundraising partnership, will help us in our fight against
heart disease, which remains the UK’s biggest killer.â€

– ends –

NOTES TO EDITORS:

– The George Foreman Lean Mean Fat Reducing Grilling Machine is a popular grill 
range promoted by boxing legend George Foreman. Since its introduction into the 
UK, well over ten million grills have since been sold.

– To find out more information on George’s Recipes from the Heart Campaign, please
visit www.georgeforemangrills.co.uk and follow the recipe link

– The closing date for recipe entries will be 30th March 2007

– The British Heart Foundation (BHF) is leading the battle against heart and circulatory
disease – the UK’s biggest killer. The Charity is a major funder and authority in
cardiovascular research. It plays an important role in funding education, both of
the public and of health professionals, and in providing life-saving cardiac equipment
and support for rehabilitation and patient care.

– For more information on the BHF, visit [www.bhf.org.uk](http://www.bhf.org.uk)

For further information please contact: Amy Burns, Press Officer at the British 
Heart Foundation

T: 020 7487 9439 E: bu****@*****rg.uk

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