# Button advertiser adds testimonial

- Link: https://fundraising.co.uk/2006/02/09/button-advertiser-adds-testimonial/
- Published: 2006-02-09T00:00:00+00:00
- Author: Howard Lake

![](https://www.fundraising.co.uk/files/images/news/4009.jpg)

A new advertiser has shared her delight with the performance of her button advertisement
on UK Fundraising for an upcoming conference. Her testimonial to the impact of the
button on traffic to her organisation’s website has now been added to the testimonials
section of this site.
The button advert, towards the bottom of the left-hand column,
promotes a conference in April in London covering maximising return from the latest
new media and CRM techniques for donor recruitment and retention.

The button advert only went live a week ago but rapidly generated visitors to the
organisers’ website. Sufficient numbers converted to paying delegates that the organisers
have extended their advertising presence on UK Fundraising with a banner advertisement
running across the site.

Jo Bance, Marketing Manager at event organiser Centaur Conferences International
told UK Fundraising this morning that “the button on UK Fundraising has worked well
for us, dramatically increasing the flow of traffic to our own site even after one
week.”

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You can read other testimonials to the effectiveness of online advertising with 
UK Fundraising at:

 * **[Friends of the Earth upgrade mailing beats target by 130%](https://fundraising.co.uk/2006/02/13/friends-earth-upgrade-mailing-beats-target-130/)**(
   13 February 2006)
 * **[Cat lovers targeted with Valentine's appeal](https://fundraising.co.uk/2006/02/14/cat-lovers-targeted-valentine039s-appeal/)**(
   14 February 2006)
 * **[Royal Mail prepares businesses for new Pricing in Proportion system](https://fundraising.co.uk/2006/02/24/royal-mail-prepares-businesses-new-pricing-proportion-system/)**(
   24 February 2006)