# Chair and director of self-regulatory fundraising scheme appointed

- Link: https://fundraising.co.uk/2006/02/02/chair-and-director-selfregulatory-fundraising-scheme-appointed/
- Published: 2006-02-02T00:00:00+00:00
- Author: Howard Lake

Colin Lloyd and Jon Scourse have been appointed by the Institute of Fundraising 
as Chair and Director respectively of the new self-regulatory scheme for fundraising.

Colin Lloyd will oversee the independent Council for self-regulation and has overall
responsibility for the scheme. Jon Scourse, as Director, will be responsible for
running the self-regulatory body, which will report to the Council.

Lloyd was previously President and Chief Executive Officer of the Direct Marketing
Association (UK) (‘DMA’), and was responsible for introducing a unified self-regulatory
scheme for the direct marketing industry.

His model of self-regulation for the direct marketing industry will be used for 
the fundraising industry. DMA members are required to meet the best practice guidance
identified by the DMA’s Code of Practice. Compliance with this is then monitored
by the Direct Marketing Authority, also set up by Lloyd as an independent body.

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Lloyd also served from 1997-2003 as Chairman of Trust UK, the code owning body for
self-regulation of the internet in the UK, initiated by the DMA and Consumers Association
with the support of Government.

Jon Scourse has 13 years’ fundraising and marketing experience at Director level
including at Seafarers UK, the Air Ambulance Foundation, and Guide Dogs.

He chaired the Working Party that was responsible for establishing the Code of Fundraising
Practice ‘Outdoor Fundraising in the UK’, majoring on challenge events.

Colin Lloyd, Chair of Self-Regulation, said:

“Having established self-regulation across both the direct marketing and internet
industries, I am looking forward to putting this experience to good use within the
voluntary sector. A unified self-regulatory scheme for fundraising organisations
is a vital move forward for charities and a platform from which the sector can raise
standards and improve public trust and confidence.”

According to the Institute of Fundraising the next steps are to “develop the name
and brand”, establish a formal structure for the self-regulatory body and appoint
the Board, and produce information packs and resources for charities.

Charities will be approached to sign up to the scheme in June and July with a public
launch scheduled for October 2006.

The Institute was last year awarded £840,625 from the Home Office and Scottish Executive
as first year funding for the initiation of a UK-wide self-regulatory scheme for
fundraising.

The Institute points out that self-regulation will be independent of it, although
it and its members will continue to develop the best practice standards – the Codes
of Fundraising Practice – that the scheme is based upon.

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